Download our free guide: How Smart Aesthetic Practices are Getting Ahead and Future-Proofing in 2020
As a digital agency focused on plastic surgery marketing, we understand the aesthetic patient’s journey inside and out.
We believe that acquiring discerning clientele requires a distinguished brand and refined digital strategies. Today’s cosmetic consumer makes split-second, visually-led decisions. That’s why we take a design-first approach and target every campaign with surgical accuracy.
“Influx knows aesthetic medical marketing like no one else I’ve seen. They are one part tech start up, one part design specialists and all parts marketing geniuses. Run, don’t walk, to hire them.”
“Amazing service, beautiful design, and incredible marketing; I see more new patients than I could imagine as a result of their creativity and market savvy. These guys are my secret weapon.”
“After working with many different marketing companies, we still found ourselves wanting a fresh creative edge that evolved faster and kept us ahead of the game. Influx was the missing link.”
“The Influx team is incredibly talented, creative, responsive and professional. They truly heard me and were able to take my ideas and develop a product that far exceeded my expectations. Thank you Influx!”
As an aesthetic surgeon, every touchpoint of your brand should live up to the same standard of beauty you uphold in your surgical work — your website above all.
But, a beautiful website means more than a pretty showpiece. It has to be built for optimal SEO advantage and frictionless conversion. Every plastic surgery website we create is purpose-built to take you to new levels of online patient acquisition. What could be more beautiful than that?
Excellent design inspires trust and separates price shoppers from discerning clientele. 50% of patients cite plastic surgery web design as the top factor in determining credibility.
Rapid load speed, proper on-page SEO, well-planned site structure, carefully created written content… we don’t just build plastic surgery websites. We build them to rank.
With proper utilization of key real estate, carefully placed calls to action, well-organized content and easy-to-use navigation, Influx websites are dialed for conversion.
While there are many methods of acquiring new patients online, Google remains the most relevant for its ability to target patients at the right point in the buying cycle.
Whether through organic or paid search, we know how to capture high-value searchers who are in-market for your services and ready to take the next step. Unlike other agencies, we are not generalists. We know plastic surgery SEO cold and have a proven strategy that is tailored to the needs of our aesthetic industry clientele.
In competitive medical specialties like cosmetic surgery, it is usually necessary to augment organic strategies, like SEO and social media, with a paid ad strategy. The key to winning in this arena is to ensure your marketing company isn’t merely “setting and forgetting” your campaigns or recycling the same tactics they use for other industries. Our digital ads team knows plastic surgery patient acquisition to a T, and our campaigns result in new patient leads — period.
We believe that transparent reporting lies at the foundation of effective digital marketing. In a crowded landscape of plastic surgery marketing companies, we have built a differentiated model that is based on taking a holistic view of our client’s digital presence. Effective plastic surgery marketing begins with intelligent analytics and performance tracking. Whether you use our real-time dashboard and lead tracking system or want us to prepare reports, we track everything and provide clear cut analytics you can actually use. That way, you know where to tweak and where to double down.
It’s no secret that photographs are your strongest asset when it comes to inspiring patient trust and confidence, but this goes beyond before and after images. High-quality, original photos, and video properties make all the difference in distinguishing you from your competitors. In the visual, social-media-driven industry of plastic surgery, it’s all about appearances. Why explain when you can impress? Our photo & video production team is here to help you produce world-class visual assets that show patients why you’re different.
The modern plastic surgeon must be social media savvy. If you don’t have a strong social media presence, you risk losing patients to that newcomer surgeon in your market with 40k followers and a steady stream of highly engaging content. Social media presents an excellent opportunity to showcase your practices, unique personality and connect with patients. Our social media team can help you develop a social identity that is true to your practice and a follower growth strategy that will put you on the social map.
You don’t have to choose between an agency that knows plastic surgery web design or one that excels at plastic surgery marketing. While it might seem logical to work with multiple specialists, the result is usually a fragmented and tangled online presence. To excel, you need a plastic surgery marketing agency that is proficient in all aspects of creating and growing your digital footprint. With a cross-disciplinary team of experts, we offer one integrated approach for seamless management and maximum impact.
Call or fill out the below to schedule a free strategy session — 626-714-3366
