Price Transparency in Plastic Surgery
w/ Jonathan Kaplan, CEO/Founder at BuildMyHealth
66 minute view/listen
As a vocal proponent of price transparency in aesthetics and healthcare in general, Dr. Jonathan Kaplan has spent years building and refining a price estimation and lead generation platform that can be leveraged to create a better experience for both medical providers and patients alike.
In this episode of Next Level Practices, you'll hear his arguments for why price transparency is not a "race to the bottom," but rather an opportunity for plastic surgeons and aesthetic practices to increase efficiency and book consults that are far more likely to convert to treatment. With the federal No Surprises Act in effect as of Jan 1st, 2022, the topic of price transparency is more relevant than ever. Tune in to hear Dr. Kaplan’s take on how the act impacts aesthetic practices and what you need to have in place to be compliant.
Watch Dr. Kaplan's webinar on the No Surprises Act »
Price transparency journal »
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Next Level Practices is the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level.